Blue logos – we get you!
written by Daniel Angel for the Web Design section
⇒19 Nov 2009
Via Digg, I recently found a magazine scan from Wired Magazine that arranged corporate logos (I’m guessing from Fortune 500 companies) by their dominant colours. Unsurprisingly, a visible majority of those logos are blue. I’ve been wondering why people seem to like blue so much. Think about it: most operating systems are dominantly blue by default (bad ubuntu!). Heck, even denim jeans — western society’s greatest achievement — are predominantly blue!
Now I think I know why we tend to like blue so much: it’s because we’re really bad at it. Allow me to explain… Read on!